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£125.06
It has never been this cheap. We have no record of a lower price.
£125 today · cheaper than every other day in the last 3 months
IGI Global - Rise of Fandom in Contemporary Consumer Culture
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Last 23 days · 23 data points (no recent data)
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Price distribution over 23 days • 2 price levels
Price Analysis
Most common price: £125 (17 days, 73.9%)
Price range: £125 - £126
Price levels: 2 different prices over 23 days
Description
Key Features
This IGI Global publication analyzes the business and psychology of fandom within companies, sports, celebrities, and virtual realities.
The book serves as an IGI Global Core Reference for 2019 and is a top-selling reference in Business and Management.
Research contributions come from leading experts based in the United States, China, the United Kingdom, and other regions.
This scholarly resource is designed for use by business managers, academicians, students, professionals, and researchers.
The content focuses on advances in marketing, customer relationship management, and e-services.
Product Specifications
- Brand
- IGI Global
- Format
- hardcover
- ASIN
- 152253220X
- Category
- Books > Subjects > Biography
- Domain
- Amazon UK
- Release Date
- 31 October 2017
- Listed Since
- 12 July 2017
Barcode
No barcode data available
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