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£123.34
Cases in Strategic Management - Business Analysis Guide
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Description
Key Features
Learn to apply PESTEL analysis to evaluate external environmental factors affecting different business sectors.
Develop practical skills in SWOT analysis to identify company strengths, weaknesses, opportunities, and threats.
Utilize Porter's Five Forces to understand competitive rivalry and market attractiveness within various industries.
Study real-world examples from major global corporations including Samsung, Google, and China Mobiles.
Explore a wide range of industry-specific cases to see how strategic management works across different markets.
Product Specifications
- Format
- paperback
- ASIN
- 1520870310
- Domain
- Amazon UK
- Release Date
- 05 December 2016
- Listed Since
- 20 March 2017
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