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£36.16
Apress - The Persona and Journey Map Playbook for Design
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Description
Key Features
Learn a revolutionary approach to designing human-centered artifacts using the concept of altitudes to ensure long-term impact.
Use research techniques that directly inform persona characteristics to create highly accurate user profiles.
Develop high-altitude personas that provide enough lift to guide both product roadmaps and organizational strategy.
Create personas that are free from irrelevant attributes, focusing only on what matters for your design goals.
Master the construction of journey map flight paths to help drive meaningful change in your product design process.
Product Specifications
- Brand
- Apress
- Format
- paperback
- ASIN
- B0DCRZ5FCV
- Domain
- Amazon UK
- Release Date
- 02 December 2024
- Listed Since
- 10 August 2024
Barcode
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