L'Oréal Professionnel Paris L'Oréal Professionnel Keratin Alpha Sleek Shampoo -2 week Anti Frizz and Smoothing, sulphate-free 300ml, Hair Mask Anti Frizz and Smoothing 250ml and Smooth Transformer Hair Treatment 200ml

L'Oréal Professionnel Keratin Alpha Sleek Shampoo, Hair Mask, and Transformer, Antifrizz, 300ml, 250ml, 50ml, 200ml Reprograms hair for up to 2 weeks of frizz control1 • Up to 5x smoother hair and 2x less frizz2 • Controls unwanted volume for daily styling in half the time3 Provides up to 3x less unwanted volume ⁴ • Helps protect hair from hair breakage and improves softness from the first use5 • After 4 uses, the Smooth Transformer resets hair discipline2 at the Keratin Alpha level for a total fibre transformation6. • Provides up to +77% instant shine7 • 73% of women saying they have never achieved this level of smoothness with their regular routine, and 82% saying their hair has never been so quick to style8. • The serum helps to fight against up to 80% humidity5 & Heat protection up to 230°C (450°F)9. Shampoo: A professional sulphate-free shampoo with a luxurious, ultra-creamy texture that gently cleanses the fibre while smoothing and reinforcing hair keratin. Hair Mask: A professional hair mask treatment with a rich, sensorial texture that deeply nourishes, hydrates & conditions hair 1Consumer test on 68 participants, 1 application/week for 4 weeks. Based on 15-day break observation. 2Instrumental test after 4 uses of Smooth Transformer. 3Instrumental tests with 4 uses of the Shampoo + Smooth Transformer + Serum routine. ⁴Instrumental test. 5Instrumental test after 1 application of shampoo, mask & serum. 5Instrumental tests, with full routine after 4 uses of the Smooth Transformer. 6Instrumental and consumer tests. 7Instrumental tests after one use of Smooth Transformer. 8Consumer tests. 67 participants. After 4 uses of Smooth Transformer. 9Instrumental tests.