£91.48

Springer Advances in Theory and Practice in Store Brand Operations

Name: Advances in Theory and Practice in Store Brand Operations
Brand: Springer
Price: 91.48 GBP
Availability: InStock

Branding & Logo Design

About as cheap as it gets. The only time it was cheaper was 1 year ago.

£91 today · all-time low £89 (Jul 2024) · usually the usual

NEW HERE?

Amazon shows you one price. We show you all of them.

Tosheroon watches Amazon prices so you don't have to. Every product on Amazon has a price history — we make it visible. Set the price you'd actually pay, and we'll email you the second it gets there. No app, no account, one email.

WHAT'S ON THIS PAGE

↓ Price chart
when this has been cheap or pricey

↓ Forecast
where the price is heading next

↓ Statistics
all-time high & low, recent range

↑ Price alert
name your number, we'll email you

Price History & Forecast

Grey patches = out of stock. Cheaper = lower on the chart. Hover for exact prices.

Last 617 days • 617 data points (No recent data available)

Historical

Generating forecast...

Price Distribution

Price distribution over 617 days • 2 price levels

Days at Price

Current Price

Price Analysis

Most common price: £91 (573 days, 92.9%)

Price range: £89 - £91

Price levels: 2 different prices over 617 days

Description

This book is developed by focusing on the four issues: (1) product strategy of private brand; (2) pricing strategy of private brand; (3) channel strategy with private brand introduction; and (4) supply chain coordination with private brand introduction. Private brand (PB), also known as private label (PL) or store brand (SB), refers to a brand created and controlled by a retailer. In the 1960s and 1970s, private labels began to emerge in France and England. Although private label has grown rapidly worldwide, market share varies greatly from region to region. According to Nielsen's 2018 Global Private Label Report, the largest markets for private-label products are found primarily in the more mature European retail markets. In recent years, many large domestic retail enterprises have launched their own brand products. With the growth of e-commerce, some online retailers have also launched private-label goods. JD started to introduce its private brands in 2010, with annual sales of its private brand products reaching several hundred million yuan. However, at present, the market share of China's private label is only 1-3%, which still has a big gap compared with Europe and America.The main challenges to China's private label lie in private brand operations management. Among them, how to select the correct product categories, how to make pricing decision, how to restructure channels and how to coordinate supply chain after introducing private brands are four operations management problems need to be solved. From the Back Cover This book is developed by focusing on the four issues: (1) product strategy of private brand; (2) pricing strategy of private brand; (3) channel strategy with private brand introduction; and (4) supply chain coordination with private brand introduction. Private brand (PB), also known as private label (PL) or store brand (SB), refers to a brand created and controlled by a retailer. In the 1960s and 1970s, private labels began to emerge in France and England. Although private label has grown rapidly worldwide, market share varies greatly from region to region. According to Nielsen's 2018 Global Private Label Report, the largest markets for private-label products are found primarily in the more mature European retail markets. In recent years, many large domestic retail enterprises have launched their own brand products. With the growth of e-commerce, some online retailers have also launched private-label goods. JD started to introduce its private brands in 2010, with annual sales of its private brand products reaching several hundred million yuan. However, at present, the market share of China's private label is only 1-3%, which still has a big gap compared with Europe and America.The main challenges to China's private label lie in private brand operations management. Among them, how to select the correct product categories, how to make pricing decision, how to restructure channels and how to coordinate supply chain after introducing private brands are four operations management problems need to be solved. About the Author Jiazhen Huo, PhD, Chair Professor (Supported by BOSCH) of School of Economics and Management, Tongji University, China. His research interests are Logistics and Supply Chain Management, Service Operations Management. In the past decades, he has published more than 30 papers on such as OR, JOM, IJPE, EJOR, IJPR and other high quality journals and presided 6 research projects funded by the National Nature Science Foundation and a number of consulting projects.

Product Specifications

Brand: Springer
Format: paperback
ASIN: 9811598797
Category: Books > Subjects > Arts & Photography > Graphic Arts > Commercial > Branding & Logo Design
Domain: Amazon UK
Release Date: 06 January 2022
Listed Since: 09 December 2021

Barcode

No barcode data available

Springer Advances in Theory and Practice in Store Brand Operations

About as cheap as it gets. The only time it was cheaper was 1 year ago.

Price History & Forecast

Price Distribution

Price Analysis

Description

Product Specifications

Barcode

Similar Products You Might Like

Influencing Customer Demand: An Operations Management Approach

Innovation of Businesses, and Digitalization during Covid-19 Pandemic: Proceedings of The International Conference on Business and Technology (ICBT ... (Lecture Notes in Networks and Systems, 488)

Operations Management

Initiatives by Subsidiaries of Multinational Corporations: An Empirical Study on the Influence of Subsidiary Role Context

Diverse Methods in Customer Relationship Marketing and Management (Advances in Marketing, Customer Relationship Management, and E-Services)

Logistics and Supply Chain Management in the Modern Era: Trends, Technologies, and Best Practices

Guanxi And Business (Third Edition): 3rd Edition: 10 (Asia-pacific Business Series)

Logistics and Supply Chain Management in the Modern Era: Trends, Technologies, and Best Practices

The Experience Logic as a New Perspective for Marketing Management: From Theory to Practical Applications in Different Sectors (International Series in Advanced Management Studies)

Changing Face Of E-commerce In Asia: 0 (World Scientific Series In Asian Business And Management Studies)

Smart and Sustainable Supply Chain and Logistics – Trends, Challenges, Methods and Best Practices: Volume 1 (EcoProduction)

Sustainable Logistics and Production in Industry 4.0: New Opportunities and Challenges (EcoProduction)

Digital Media Management: A Focus on Performance and Growth (Digital Business Series)

Classic Failures in Product Marketing: Marketing Principles Violations and How to Avoid Them (And Economic History; 8)

AI and Analytics for Public Health: Proceedings of the 2020 INFORMS International Conference on Service Science (Springer Proceedings in Business and Economics)

Advances in the Human Side of Service Engineering: Proceedings of the AHFE 2021 Virtual Conference on The Human Side of Service Engineering, July ... (Lecture Notes in Networks and Systems, 266)

The 2023 Report on Warehouse Management Systems: World Market Segmentation by City

Routledge - Health Policy and the Public Interest Book

Managing Learning Organization in Industry 4.0: Proceedings of the International Seminar and Conference on Learning Organization (ISCLO 2019), Bandung, Indonesia, October 9-10, 2019

ECSCW 2009: Proceedings of the 11th European Conference on Computer Supported Cooperative Work, 7-11 September 2009, Vienna, Austria

ECSCW 2009: Proceedings of the 11th European Conference on Computer Supported Cooperative Work, 7-11 September 2009, Vienna, Austria

Recent Advancements in Graph Theory (Mathematical Engineering, Manufacturing, and Management Sciences)

Smart Service Systems, Operations Management, and Analytics: Proceedings of the 2019 INFORMS International Conference on Service Science (Springer Proceedings in Business and Economics)

Managing Organizational Crisis and Brand Trauma