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L'influence du marketing culturel sur le positionnement des marques: Une étude sur l'utilisation stratégique de la culture sur le marché de la communication

Reference

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Product Specifications

Format: paperback
ASIN: 6209884288
Category: Books > Subjects > Politics, Philosophy & Social Sciences > Social Sciences > Sociology > Reference
Domain: Amazon UK
Release Date: 09 April 2026
Listed Since: 11 April 2026

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L'influence du marketing culturel sur le positionnement des marques: Une étude sur l'utilisation stratégique de la culture sur le marché de la communication

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