LAP Lambert Academic Publishing Innovative Packaging Design for Fast Moving Consumer Goods: How well do we need to design to get consumer interest?

A Handbook of Food Packaging

Springer

Food Packaging: Principles and Practices

Clanrye International

Sustainable Packaging (Environmental Footprints and Eco-design of Products and Processes)

Springer

Food Packaging and Preservation

Springer

Packaging for Sustainability

Springer

Food Packaging and Preservation: Volume 9 (Handbook of Food Bioengineering, Volume 9)

Academic Press

Product packaging as tool to demand a price premium: Does packaging enhance consumers' value perception to justify a price premium

Books on Demand

People and Products: Consumer Behavior and Product Design

Routledge

Food Packaging Science and Technology (Packaging And Converting Technology)

CRC Press

Marketing Cases from Emerging Markets

Springer

Food packaging: Materiali, tecnologie e soluzioni

Springer

The Psychology of the Asian Consumer

Routledge

Design in Asia: The New Wave

Thames & Hudson

New Consumer Marketing: Managing a Living Demand System

Wiley

The Marketing Casebook: Cases and Concepts

Cengage Learning EMEA

Product Design Methods and Practices

CRC Press

International Perspectives on Organizational Behavior

Routledge

Advertising

South-Western

In-Pack Processed Foods: Improving Quality (Woodhead Publishing Series in Food Science, Technology and Nutrition)

Woodhead Publishing

New Perspectives on International Marketing

Routledge

Strategic Marketing: In the Customer Driven Organization

Wiley

Advances in International Marketing: Vol 8

Jai Press Inc.

Exzellenz in Markenmanagement und Vertrieb: Grundlagen und Erfahrungen (Applied Marketing Science / Angewandte Marketingforschung)

Deutscher Universitätsverlag

L'emballage comme stratégie de marketing: Pour le positionnement de la marque du produit