£64.58

Rheinwerk Computing Recht im Online-Marketing: So schützen Sie sich vor Fallstricken und Abmahnungen in Social Media oder im Webshop. Aktuell zur EU-DSGVO. Aktualisierte 4. Auflage 2023

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Price History & Forecast

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Last 470 days • 470 data points (No recent data available)

Historical
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£65.79 £58.83 £60.35 £61.87 £63.38 £64.90 £66.42 01 November 2024 26 February 2025 23 June 2025 18 October 2025 13 February 2026

Price Distribution

Price distribution over 470 days • 6 price levels

Days at Price
Current Price
23 days 212 days 85 days 50 days 70 days · current 30 days 0 53 106 159 212 £60 £61 £62 £63 £65 £66 Days at Price

Price Analysis

Most common price: £61 (212 days, 45.1%)

Price range: £60 - £66

Price levels: 6 different prices over 470 days

Description

Online-Marketing rechtssicher gestalten – Antworten auf Ihre Rechtsfragen Ob für Ihr Online-Marketing, Social Media oder den Webshop – die Rechtslage sollten Sie unbedingt kennen. Der Jurist Christian Solmecke schildert in diesem Buch aktuelle Rechtsfälle , damit Sie wissen, worauf es ankommt – auch ohne Juristendeutsch, in klarer und für Laien verständlicher Sprache . Orientieren Sie sich an den Empfehlungen und nutzen Sie die praktischen Anleitungen, Checklisten und Mustertexte . So schützen Sie sich vor rechtlichen Fallstricken und planen Websites, Online-Shops und alle Marketing-Maßnahmen von Anfang an rechtssicher. Aktuell zur neuen EU-Datenschutz-Grundverordnung (EU-DSGVO) und mit den neuesten Entscheidungen sowie mit Rechtshinweisen zum Influencer-Marketing. Aus dem Inhalt: Urheber- und Vertragsrecht Persönlichkeits- und Wettbewerbsrecht Datenschutzrecht E-Mail-Marketing Mobile- und App-Marketing Video-Marketing Social Media Marketing Content Marketing Webyse, SEA, SEO Onlineshop und Website aus rechtlicher Sicht Abwehr und Durchsetzung von Ansprüchen Beispiele und Mustertexte Die Fachpresse zur Vorauflage: ESTUGO: Dieses Buch zeigt sehr übersichtlich, wie Marketing in Zeiten der DSGVO aussehen muss. NetzNews.org: Empfehlung für den Bücherschrank jedes Online Marketers.

Product Specifications

Format
Hardcover
Domain
Amazon UK
Release Date
05 April 2023
Listed Since
18 February 2023

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