£54.86

Gabler Verlag Multikriterielle Gestaltung von pharmazeutischen Wirkstoffanlagen: Der Einsatz von Computational Intelligence im strategischen Anlagencontrolling

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Description

David Schoebel entwickelt ein System zur Entscheidungsunterstützung, das es ermöglicht, in der frühen Phase der Anlagengestaltung alle technischen und wirtschaftlichen Aspekte zu integrieren. From the Back Cover Der zunehmende Wettbewerb in der Pharmaindustrie und der dadurch verursachte Kostendruck lösen eine verstärkte Suche nach neuen Kostensenkungspotenzialen aus. Wie in anderen Branchen auch, lassen sich die Herstellkosten umso stärker beeinflussen, je früher im Produkt- und Anlagenlebenszyklus die entsprechenden Maßnahmen einsetzen. David Schoebel setzt sich mit einem Problem aus der strategischen Anlagenwirtschaft, der Gestaltung einer pharmazeutischen Wirkstoffanlage, auseinander. Sein Ziel ist eine frühzeitige Integration von technischen und wirtschaftlichen Aspekten der Anlagengestaltung. Mit Hilfe quantitativer Methoden aus der Produktionstheorie, der Entscheidungstheorie und dem Operations Research entwickelt der Autor ein System zur Entscheidungsunterstützung, mit dem alle relevanten Zielgrößen gleichzeitig betrachtet und eine integrierte Abstimmung zwischen verschiedenen Entscheidungsträgern erreicht werden kann. About the Author Dr. David Schoebel promovierte bei Prof. Dr. Marion Steven am Lehrstuhl für Produktionswirtschaft der Ruhr-Universität Bochum. Er ist heute als Controller im Bereich Product Supply, der Bayer AG, Leverkusen tätig.

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
28 July 2008
Listed Since
27 January 2009

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