£77.46

Springer VS Psychologie der Wirtschaft (Psychologie für die berufliche Praxis)

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Description

Das Buch bietet eine umfassende Einführung in die Wirtschaftspsychologie und ihre Anwendungsfelder. Es zeichnet sich einerseits durch eine konsequente Verbindung von Theorie und Praxis aus, was sich auch in den Biografien der Autoren widerspiegelt, die allesamt Praktiker mit wissenschaftlichem Hintergrund sind. Andererseits wird neben der psychologischen Perspektive von Organisation und Individuum auch das Agieren der Unternehmung und der Wirtschaftssubjekte aus Sicht der Betriebswirtschaftslehre mit einbezogen, so dass eine genuin interdisziplinäre Perspektive auf die Wirtschaftspsychologie vermittelt wird.

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
03 May 2013
Listed Since
29 December 2011

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