The Digital Engagement Model: How to Capture and Keep Audience Attention (Palgrave Practical Guides in Communication)

The Palgrave Handbook of Interactive Marketing

The Palgrave Handbook of Diplomatic Thought and Practice in the Digital Age

MACMILLAN Integrated Business Models in the Digital Age Book

MACMILLAN

The Palgrave Handbook of Global Digital Journalism

Customer Engagement Marketing

MACMILLAN

Community Engagement for Sustainable Practices in Higher Education: From Awareness to Action

Performing Media Activism in the Digital Age

MACMILLAN

Digital Marketing: Integrating Strategy, Sustainability, and Purpose

Public Relations and the Digital: Professional Discourse and Change (Communicating in Professions and Organizations)

MACMILLAN

The Routledge Companion to Public Relations (Routledge Companions in Marketing, Advertising and Communication)

Integrated Marketing Communication: Advertising and Promotion in a Digital World

The Palgrave Handbook on Cyber Diplomacy

Pitch, Tweet, or Engage on the Street: How to Practice Global Public Relations and Strategic Communication

Digital Consumer Management: Understanding and Managing Consumer Engagement in the Digital Environment

Routledge

Fashion Marketing: The Contemporary Marketing Mix

Digital Marketing Technologies

MACMILLAN

Analysing Digital Interaction (Palgrave Studies in Discursive Psychology)

MACMILLAN

The Digital Practice: Proven Marketing Tactics for Today’s Physician

Narrative, Digitality, Well-Being

MACMILLAN

Teaching English for Academic Purposes: Theory into Practice

The Palgrave Handbook of Digital and Public Humanities

MACMILLAN

Palgrave Handbook of Sustainable Digitalization - Macmillan

MACMILLAN

Journalism and Digital Content in Emerging Media Markets

MACMILLAN

The Palgrave Handbook of Crisis Leadership in Higher Education