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Routledge Contemporary Strategic Business Transformation: AI Frontiers

Name: Contemporary Strategic Business Transformation: AI Frontiers
Brand: Routledge
Price: 137.33 GBP
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Managers' Guides to Computing

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Description

In the swiftly transforming environment of the 21st century, businesses and organizations encounter unparalleled challenges and prospects. At the vanguard of this transformation is artificial intelligence (AI), which has emerged as a pivotal catalyst for innovation across various sectors. By optimizing operational efficiencies, enhancing customer engagement, and facilitating data-informed decision-making, AI is fundamentally altering the operational frameworks of enterprises. Nevertheless, the incorporation of AI into business strategy transcends mere technological adoption; it entails a comprehensive reimagining of the business model to synchronize with the capabilities and potentialities of AI. This new book, Contemporary Strategic Business Transformation: AI Frontiers, investigates the confluence of modern strategic business transformation and AI. It scrutinizes the principles and methodologies that organizations must implement to adeptly navigate the intricacies of the contemporary business milieu. Through the analysis of empirical case studies and the provision of pragmatic insights, the book helps to empower leaders with the necessary knowledge and tools to leverage AI for enduring growth and competitive superiority. This volume highlights various aspects of AI in business strategy, such as the role of artificial intelligence in combating climate change, the impact of machine learning and artificial intelligence on strategic management, the new tech-focused age of humans―the Technopocene, digital adaptation in the educational sector, deepfakes in media, and more, all of which are very related with the present business world. Offering chapters on diverse topics on AI in business transforming, this volume will be a rich resource for business and IT professionals in many sectors who hope to harness the power of AI for future growth and success.

Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 1779641826
Category: Books > Subjects > Business, Finance & Law > E-Commerce > Managers' Guides to Computing
Domain: Amazon UK
Release Date: 16 June 2026
Listed Since: 20 February 2026

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