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Information Science Reference Handbook of Research on Web Log Analysis

Name: Handbook of Research on Web Log Analysis
Brand: Information Science Reference

E-business

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Whether searching, shopping, or socializing, Web users leave behind a great deal of data revealing their information needs, mindset, and approaches used, creating vast opportunities for Web service providers as well as a host of security and privacy concerns for consumers. The Handbook of Research on Web Log Analysis reflects on the multifaceted themes of Web use and presents various approaches to log analysis. This expansive collection reviews the history of Web log analysis and examines new trends including the issues of privacy, social interaction, and community building. Over 20 research contributions from international experts comprehensively cover the latest user-behavior analytic and log analysis methodologies, and consider new research directions and novel applications. An essential holding for library reference collections, this Handbook of Research will benefit academics, researchers, and students in a variety of fields, as well as technology professionals interested in the opportunities and challenges presented by the massive collection of Web usage data.

Product Specifications

Brand: Information Science Reference
Format: hardcover
ASIN: 1599049740
Category: Books > Subjects > Business, Finance & Law > E-Commerce > E-business
Domain: Amazon UK
Release Date: 31 October 2008
Listed Since: 26 May 2008

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Information Science Reference Handbook of Research on Web Log Analysis

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