Marketing Telecommunications Services: New Approaches for a Changing Environment (Artech House Telecommunication Library) - Image 1

£56.90

Artech House Marketing Telecommunications Services: New Approaches for a Changing Environment (Artech House Telecommunication Library)

Name: Marketing Telecommunications Services: New Approaches for a Changing Environment (Artech House Telecommunication Library)
Brand: Artech House
Price: 56.9 GBP
Availability: InStock

Economics

Cheaper than 84% of the days we've watched it. Below what most people pay.

£57 today · 30-day average £60 · all-time low £14

NEW HERE?

Amazon shows you one price. We show you all of them.

Tosheroon watches Amazon prices so you don't have to. Every product on Amazon has a price history — we make it visible. Set the price you'd actually pay, and we'll email you the second it gets there. No app, no account, one email.

WHAT'S ON THIS PAGE

↓ Price chart
when this has been cheap or pricey

↓ Forecast
where the price is heading next

↓ Statistics
all-time high & low, recent range

↑ Price alert
name your number, we'll email you

Price History & Forecast

Grey patches = out of stock. Cheaper = lower on the chart. Hover for exact prices.

Last 77 days · 77 data points (no recent data)

Historical

Generating forecast…

Price Distribution

Price distribution over 77 days • 4 price levels

Days at Price

Current Price

Price Analysis

Most common price: £61 (64 days, 83.1%)

Price range: £14 - £61

Price levels: 4 different prices over 77 days

Description

Provides both novices and veteran marketing professionals with guidance in developing the most effective marketing strategies, improving market readiness, and increasing profitability in the telecommunications services marketplace. Coverage of fundamental marketing concepts is given, along with insight into the marketing activities of telecommunications carriers; descriptions of the changes caused by deregulation; and implementation instructions for marketing strategies in channel selection, entry, market segmentation, and pricing. The text also covers the sophisticated computer technologies available to help implement powerful marketing strategies.

Product Specifications

Brand: Artech House
Format: hardcover
ASIN: 158053015X
Category: Books > Subjects > Business, Finance & Law > Economics
Domain: Amazon UK
Release Date: 31 May 1999
Listed Since: 29 December 2006

Barcode

No barcode data available

Artech House Marketing Telecommunications Services: New Approaches for a Changing Environment (Artech House Telecommunication Library)

Cheaper than 84% of the days we've watched it. Below what most people pay.

Price History & Forecast

Price Distribution

Price Analysis

Description

Product Specifications

Barcode

Similar Products You Might Like

Strategic Management in Telecommunications (Communications engineering library)

Global Telecommunications Market Access (Artech House communications law & policy library)

Implementing Value-Added Telecom Services (Artech House Telecommunications Library)

Global Telecommunications Revolution: The Business Perspective

Telecommunications: Issues in Focus

Global Economy and Digital Society (0)

Creating Value-Added Services and Applications for Converged Communications Networks

Mobile Telecommunications: Emerging European Markets (Mobile Communications Library)

Globalism and Localism in Telecommunications

Telecommunication Markets: Drivers and Impediments (Contributions to Economics)

World Telecommunications Markets: The International Handbook of Telecommunications Economics, Volume III: 3

Essentials of Modern Telecommunications Systems (Artech House Telecommunications Library)

Advances in Telecommunications Networks (Telecommunications Library)

Having All the Right Connections: Telecommunications and Rural Viability

Wiley Survival Guide in Global Telecommunications: Signaling Principles, Protocols, and Wireless Systems: 2 (Wiley Survival Guides in Engineering and Science)

Telecommunications Technology Handbook, Second Edition (Artech House Telecommunications Library)

Emerging Telecommunications Networks: The International Handbook of Telecommunications Economics, Volume II: 2

Shaping American Telecommunications: A History of Technology, Policy, and Economics (LEA Telecommunications Series)

An Introduction to U.S. Telecommunications Law, Second Edition

Telecommunications Reform in the Asia-Pacific Region

Monopoly and Competition in British Telecommunications: The Past, the Present and the Future (Science, Technology & the International Political Economy)

Telecommunications Reform in India

Telecommunications: A Bridge to the 21st Century (0)

Toward A Competitive Telecommunication Industry: Selected Papers From the 1994 Telecommunications Policy Research Conference (LEA Telecommunications Series)