Beyond Book Sales: The Complete Guide to Raising Real Money for Your Library - Image 1

£81.95

Neal-Schuman Publishers Beyond Book Sales: The Complete Guide to Raising Real Money for Your Library

Name: Beyond Book Sales: The Complete Guide to Raising Real Money for Your Library
Brand: Neal-Schuman Publishers
Price: 81.95 GBP
Availability: InStock

Words, Language & Grammar

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Description

Your future major donor may not use your library, but is likely somebody you know anyway. Dowd and her team from Library Strategies, a consulting group of the Friends of St. Paul Public Library, share proven strategies that have brought in more than $1 million annually. Believing that private fundraising is a natural for libraries large and small, they start with 12 facts about library fundraising and focus on activities with the highest return. Tips and features include: The gift pyramid model for developing the culture of giving that leads to big gifts Overcoming fears of sponsorship and embracing cause-related marketing Pitching the appropriate charitable gift Confronting common fears of requesting major gifts The pros and cons of membership programmes

Product Specifications

Brand: Neal-Schuman Publishers
Format: paperback
ASIN: 1555709125
Category: Books > Subjects > Reference > Words, Language & Grammar
Domain: Amazon UK
Release Date: 30 October 2013
Listed Since: 08 March 2013

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Neal-Schuman Publishers Beyond Book Sales: The Complete Guide to Raising Real Money for Your Library

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