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IGI Global Developing Strategic Business Models and Competitive Advantage in the Digital Sector (Advances in Business Strategy and Competitive Advantage)

Name: Developing Strategic Business Models and Competitive Advantage in the Digital Sector (Advances in Business Strategy and Competitive Advantage)
Brand: IGI Global

E-business

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Product Description Rapid technological advancements have the ability to positively or negatively impact corporate growth and success. Professional leaders and decision makers must consider such advancements when designing and implementing new policies in preparation for the sustainable future of the business environment.Developing Strategic Business Models and Competitive Advantage in the Digital Sector focuses on the application of preemptive planning in the media and entertainment industries to combat an increasingly uncertain future of innovation and competition. With research-based examples and analysis, this book is an essential reference source for academicians, researchers, and professionals interested in learning more about the impact of technology on industry success, including the changes and challenges created by the Internet and electronic media. About the Author Nabyla Daidj, Telecom Business School, France.

Product Specifications

Brand: IGI Global
Format: hardcover
ASIN: 1466665130
Category: Books > Subjects > Business, Finance & Law > E-Commerce > E-business
Domain: Amazon UK
Release Date: 30 September 2014
Listed Since: 20 June 2014

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IGI Global Developing Strategic Business Models and Competitive Advantage in the Digital Sector (Advances in Business Strategy and Competitive Advantage)

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