Kogan Page Strategic Reputation Management: Identify Strengths, Manage Performance and Protect Your Brand

Kogan Page - The Strategic Workforce Planning Handbook

Kogan Page

Category Management in Purchasing: A Strategic Approach to Maximize Business Profitability

Kogan Page

Brand Strategy in Three Steps: A Purpose-Driven Approach to Branding

Kogan Page

Data Strategy: How to Use Data and Artificial Intelligence to Transform Your Business

Kogan Page

Creating Lasting Value: How to Lead, Manage and Market Your Stakeholder Value

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How to Be Sustainable: Business Strategies for Leading Change

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Growth Marketing Strategy: Drive Profits and Sustained Business Growth

Kogan Page

Practical AI Governance: Building a Program for Oversight and Strategy

Kogan Page

Digital Branding: How to Successfully Build and Measure a Brand Online

Kogan Page

The Business Plan Workbook: A Step-By-Step Guide to Creating and Developing a Successful Business

Kogan Page

Integrated Branding: Becoming Brand-Driven Through Companywide Action

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Powerful B2B Content: Using Brand Journalism to Create Compelling and Authentic Storytelling

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STRATEGIC BUSINESS REPORTING - STUDY TEXT

Research Methods for MBA Students: Completing Projects and Dissertations

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Crisis Communication Strategies: Prepare, Respond and Recover Effectively in Unpredictable and Urgent Situations

Kogan Page

Safer Agentic AI: Principles and Responsible Practices

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B2B Influencer Marketing: Work With Creators to Generate Authentic and Effective Marketing

Kogan Page

Strategic human resources management

Authentic Marketing: Combining Human Thinking and Creativity with Technology to Inspire Audiences

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Marketing Strategy: Implementing and Measuring a Successful Marketing Strategy

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Regenerative Tourism and Hospitality: Building a Resilient and Positive Impact-Led Travel Industry

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Redefining Information Security: How to Build a Security-Driven Organization

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Effective Strategic Sourcing: Drive Performance with Sustainable Strategies for Procurement

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Luxury Marketing: Develop Innovative Marketing Strategies for Luxury Brands

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