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MACMILLAN The Rise of Asian Firms: Strengths and Strategies (AIB Southeast Asia)

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Description

Asian economies have become a driving force in the world economy, so are the Asian firms, especially those from emerging markets. This book presents a collection of articles that address the strengths and strategies of the rising Asian firms in the process of internationalization and the challenges they face.

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
14 November 2014
Listed Since
17 March 2016

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