£74.36

MACMILLAN Perspectives on Economic Integration and Business Strategy in the Asia-Pacific Region

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£74 today · all-time low £73 (Apr 2026) · usually £75

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Description

The book contains selected papers presented at two international Euro-Asia research conferences held in Nantes and Poitiers, France, in 1994 and 1995. These papers are among the most recent empirical works concerned with the analysis of economic transformation and business strategy in the Asia-Pacific region. Various themes are addressed ranging from an assessment of the environment to more specific issues, e.g. business and marketing strategies of firms operating in this region. Countries given particular attention include: China, Japan, South Korea, India, Taiwan and Vietnam. The book represents a comprehensive and up-to-date appraisal of the effects of economic transformation and business strategy of firms operating in one of the world's most dynamic regions.

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
01 January 1997
Listed Since
07 January 2016

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