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Cambridge University Press Economic Psychology: An Introduction

Name: Economic Psychology: An Introduction
Brand: Cambridge University Press
Price: 41.26 GBP
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Experimental Psychology

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Description

Economic Psychology is the only up-to-date, English-language textbook that provides a comprehensive overview of theoretical topics in economic psychology and their relevance in applied fields. Written by two leading psychologists, the book looks at how people make decisions on the use of scarce resources, in particular money, from a psychological perspective. Starting with decision making and lay theories as basic building blocks of economic behaviour, the authors go on to explore three major markets where economic behaviour occurs as an interaction between individuals and companies or institutions - consumer markets, labour markets and financial markets - before considering the challenges of collective cooperation and economic prosperity. Featuring numerous applied examples throughout, each chapter also includes an overview, a summary, figures, key terms, student questions and suggestions for further reading. This introduction is an essential resource for advanced undergraduate and postgraduate courses on economic psychology, behavioural economics and social psychology.

Product Specifications

Brand: Cambridge University Press
Format: Paperback
ASIN: 1107668638
Category: Books > Subjects > Health, Family & Lifestyle > Psychology & Psychiatry > Experimental Psychology
Domain: Amazon UK
Release Date: 23 November 2017
Listed Since: 21 November 2016

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Cambridge University Press Economic Psychology: An Introduction

Same price for 16 weeks. Today is much like next week.

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