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£99 today · usual range £91–£99 · best ever £91

Cambridge University Press Managing Open Innovation in SMEs

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£99.00 £90.54 £92.39 £94.23 £96.08 £97.92 £99.77 25 July 2026 12 August 2026 30 August 2026 17 September 2026 06 October 2026
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Price range: £91 - £99

Price levels: 4 different prices over 74 days

Description
The concept of open innovation (OI) has become a very popular topic during the last decade, with an increasing number of small- and medium-sized enterprises (SMEs) embracing OI practices to gain competitive advantage. With the majority of publications focusing on large firms, open innovation in SMEs has received scant attention from both scholars and practitioners. This book seeks to correct this imbalance by providing an in-depth study for both business managers and graduate-level students. Using rich, in-depth case studies from successful companies, it examines different approaches to managing OI in order to develop practical guidelines for implementation. It also highlights important differences between OI strategies in SMEs and large companies. Its findings will be of use to those studying or working in innovation management, open innovation, small business management and entrepreneurship.

Product Specifications
Brand
Cambridge University Press
Format
hardcover
ASIN
1107073022
Category
Books > Subjects > Business, Finance & Law > Business Development & Entrepreneurship > Small Business > Self-Employment
Domain
Amazon UK
Release Date
08 June 2017
Listed Since
23 December 2016

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