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Routledge Social Media Theory and Communications Practice

Name: Social Media Theory and Communications Practice
Brand: Routledge
Price: 136.84 GBP
Availability: InStock

Business & Economic History

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Description

Fusing the academic with the applied, this book provides a comprehensive introduction to social media for future communications professionals. While most social media texts approach the subject through either a theoretical, scholarly lens or a professional, practical lens, this text offers a much-needed linkage of theory to the practical tactics employed by social media communicators. Concise and conversational chapters break down the basics of both social media theory and practice and are complemented by sidebars written by scholars and industry professionals, chapter summaries and end-of-chapter exercises. This book is ideal for introductory social media courses in communication, public relations and mass communication departments, as well as courses in digital media and public relations. Online resources include social media writing templates, sample posts and content calendar templates. Please visit www.routledge.com/9781032185873.

Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 1032186836
Category: Books > Subjects > Business, Finance & Law > Biographies & Histories > Business & Economic History
Domain: Amazon UK
Release Date: 31 July 2023
Listed Since: 17 December 2022

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Routledge Social Media Theory and Communications Practice

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It has never been this cheap. We have no record of a lower price.

Routledge Social Media Theory and Communications Practice

Price History & Forecast

Price Distribution

Price Analysis

Description

Product Specifications

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Similar Products You Might Like

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