£112.79

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£113 today · previous high £113 · all-time low £108

Cambridge University Press Principles of Behavioral Economics: Microeconomics and Human Behavior

Amazon

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£112.79 £107.95 £109.01 £110.06 £111.12 £112.17 £113.23 25 July 2026 29 July 2026 02 August 2026 06 August 2026 11 August 2026
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6 days 12 days · current 0 3 6 9 12 £108 £113 Days at Price

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Price range: £108 - £113

Price levels: 2 different prices over 18 days

Description

Principles of Behavioral Economics, written by an acknowledged leader in the field, provides a comprehensive introduction to one of the most exciting areas of modern economics. It demonstrates how models of economic theory can be enriched by using interdisciplinary insights from psychology, sociology, evolutionary biology, and neuroscience to build the basis for a more empirically supported set of economic principles. Unique in its level of rigor and lucidity, the book highlights the important link between theoretical and empirical economics by demonstrating the usefulness of a range of data sources such as observational data, lab data, survey data, and neuroeconomic data. This field-defining textbook argues that behavioral economics is not just a supplement to mainstream economics. Taking behavioral economics seriously requires a total rethink, and eventual transformation, of every area of economics.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
16 January 2025
Listed Since
22 March 2024

Barcode

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