£72.49

Routledge Industrial Product Innovation: Organisation and Management: 21 (Routledge Library Editions: The Economics and Business of Technology)

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Description

Originally published in 1985 this book looks at the way in which some businesses in high technology manufacturing industry have organised their structures and processes in order to manage product innovation effectively. Including detailed case studies of both British and American companies, the book gives examples of both effective and less effective practices. The author puts forward a general framework of good practice for the benefit of both practitioners and business studies students. About the Author F. A. Johne

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
27 March 2018
Listed Since
30 October 2017

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