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£87.86

Cambridge University Press It Project Proposals: Writing to Win

Name: It Project Proposals: Writing to Win
Brand: Cambridge University Press
Price: 87.86 GBP
Availability: InStock

10 Tables, unspecified; 13 Line drawings

Business Plans

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£88 today · previous high £88 · all-time low £52

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Description

Whether responding to tender from a potential client or pitching a new IT project to the Board, a well-written proposal can be the difference between success and failure. IT Project Proposals: Writing to Win can help you to create high quality, persuasive proposals that will stand out from the crowd. The author explains how to determine the reader's basis of decision and the writer's unique selling points. It discusses the structuring of documents, the secrets behind persuasive writing, and the basic grammar and punctuation rules that will prevent writers from destroying a good argument through bad presentation. Case studies and numerous examples show how the techniques described can be used in real-life situations. The book also introduces an automated questionnaire allowing any IT proposal to be reviewed and rated. Written for IT managers, consultants and anyone else producing internal or commercial proposals promoting software products or services.

Product Specifications

Brand: Cambridge University Press
Model: 10 Tables, unspecified; 13 Line drawings
Format: paperback
ASIN: 0521612578
Category: Books > Subjects > Business, Finance & Law > Business Development & Entrepreneurship > Business Plans
Domain: Amazon UK
Release Date: 28 July 2005
Listed Since: 23 December 2006

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Cambridge University Press It Project Proposals: Writing to Win

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