Executive Report on Strategies in Zambia

This report provides a strategic profile of Zambia. The reader new to Zambia can quickly understand where Zambia fits into a firm’s strategic perspective. In Chapter 2, I report my findings on the real economic potential, or latent demand, represented by Zambia when defined as an area of dominant influence. Chapter 2 is followed by trade indicators for key industries, categories, and products in Zambia.