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£151 today · previous high £151 · all-time low £137

Routledge Understanding Women's Magazines: Publishing, Markets and Readerships in Late-Twentieth Century Britain

Amazon

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£151.26 £135.40 £138.86 £142.32 £145.78 £149.24 £152.70 26 July 2026 11 August 2026 28 August 2026 13 September 2026 30 September 2026
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Price range: £137 - £151

Price levels: 3 different prices over 67 days

Description

Understanding Women's Magazines investigates the changing landscape of women's magazines. Anna Gough-Yates focuses on the successes, failures and shifting fortunes of a number of magazines including Elle, Marie Claire, Cosmopolitan, Frank, New Woman and Red and considers the dramatic developments that have taken place in women's magazine publishing in the last two decades. Understanding Women's Magazines examines the transformation in the production, advertising and marketing practices of women's magazines. Arguing that these changes were driven by political and economic shifts, commercial cultures and the need to get closer to the reader, the book shows how this has led to an increased focus on consumer lifestyles and attempts by publishers to identify and target a 'new woman'.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
12 December 2002
Listed Since
16 December 2006

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