Marketing, Morality and the Natural Environment: 15 (Routledge Advances in Management and Business Studies) - Image 1

£41.58

Routledge Marketing, Morality and the Natural Environment: 15 (Routledge Advances in Management and Business Studies)

Name: Marketing, Morality and the Natural Environment: 15 (Routledge Advances in Management and Business Studies)
Brand: Routledge
Price: 39.99 GBP
Availability: InStock

Call Centre Management

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Description

This volume provides a new look at marketing, and in particular the move to establish ostensibly 'green' marketing. Presenting evidence from extensive case studies, these concerns are addressed through an examination of managers' and employees' understanding of the green marketing activities and processes that take part in their organisations.

Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 0415213827
Category: Books > Subjects > Business, Finance & Law > Management > Call Centre Management
Domain: Amazon UK
Release Date: 26 October 2000
Listed Since: 08 February 2007

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Routledge Marketing, Morality and the Natural Environment: 15 (Routledge Advances in Management and Business Studies)

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