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£155 today · previous high £155 · all-time low £151

Routledge The Business of the FIFA World Cup

Amazon

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£155.00 £150.88 £151.78 £152.68 £153.58 £154.48 £155.38 25 July 2026 31 July 2026 06 August 2026 12 August 2026 19 August 2026
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Most common price: £151 (15 days, 57.7%)

Price range: £151 - £155

Price levels: 2 different prices over 26 days

Description

The FIFA World Cup is arguably the biggest sporting event on earth. This book is the first to focus on the business and management of the World Cup, taking the reader from the initial stages of bidding and hosting decisions, through planning and organisation, to the eventual legacies of the competition. The book introduces the global context in which the World Cup takes place, surveying the history and evolution of the tournament and the geopolitical background against which bidding and hosting decisions take place. It examines all the key issues and debates which surround the tournament, from governance and corruption to security and the media, and looks closely at the technical processes that create the event, from planning and finance to marketing and fan engagement. Analysis of the Women’s World Cup is also embedded in every chapter, and the book also considers the significance of World Cup tournaments at age-group level. No sport business or management course is complete without some discussion of the FIFA World Cup, so this book is essential reading for any student, researcher or sport business professional looking to fully understand global sport business today.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
08 April 2022
Listed Since
29 October 2021

Barcode

No barcode data available

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