Price loading...

The Business of the FIFA World Cup

Ball Games

Price data last checked 102 day(s) ago - refreshing...

View at Amazon

Price History & Forecast

No Price Data Available

Price history will appear here once data is collected from Amazon.

Price Distribution

No price data available for histogram

Description

The FIFA World Cup is arguably the biggest sporting event on earth. This book is the first to focus on the business and management of the World Cup, taking the reader from the initial stages of bidding and hosting decisions, through planning and organisation, to the eventual legacies of the competition. The book introduces the global context in which the World Cup takes place, surveying the history and evolution of the tournament and the geopolitical background against which bidding and hosting decisions take place. It examines all the key issues and debates which surround the tournament, from governance and corruption to security and the media, and looks closely at the technical processes that create the event, from planning and finance to marketing and fan engagement. Analysis of the Women’s World Cup is also embedded in every chapter, and the book also considers the significance of World Cup tournaments at age-group level. No sport business or management course is complete without some discussion of the FIFA World Cup, so this book is essential reading for any student, researcher or sport business professional looking to fully understand global sport business today.

Product Specifications

Format: hardcover
ASIN: 0367640201
Category: Books > Subjects > Sports, Hobbies & Games > Ball Games
Domain: Amazon UK
Release Date: 08 April 2022
Listed Since: 29 October 2021

Barcode

No barcode data available

The Business of the FIFA World Cup

Price History & Forecast

No Price Data Available

Price Distribution

Description

Product Specifications

Barcode

Similar Products You Might Like

The Global Football Industry: Marketing Perspectives (World Association for Sport Management Series)

Managing Sport Mega-Events

Routledge Handbook of Football Business and Management (Routledge International Handbooks)

Routledge Handbook of Football Business and Management (Routledge International Handbooks)

Sports Business Management: Decision Making Around the Globe

Routledge Handbook of Football Studies (Routledge International Handbooks)

Routledge - Sport Management in the Middle East Case Study

International Cases in the Business of Sport

Sports Marketing: A Global Approach to Theory and Practice

Global Sport Business: Community Impacts of Commercial Sport (Sport in the Global Society – Contemporary Perspectives)

Global Sport Business: Community Impacts of Commercial Sport (Sport in the Global Society – Contemporary Perspectives)

Managing Sport Business: An Introduction (Foundations of Sport Management)

Managing Sport Business: An Introduction (Foundations of Sport Management)

Managing the Football World Cup

Routledge Handbook of the Business of Women's Sport (Routledge International Handbooks)

Global Sport Management: Contemporary issues and inquiries (World Association for Sport Management Series)

Routledge Sport Analytics: Data-Driven Sport Business Book

Golf Business and Management: A Global Introduction

Golf Business and Management: A Global Introduction

The Business of Sports: Off the Field, in the Office, on the News (Routledge Communication)

Managing Sport Mega-Events

Global Sport Business: Managing Resources and Opportunities (World Association for Sport Management Series)

Sport and the Pandemic: Perspectives on Covid-19's Impact on the Sport Industry (Routledge Research in Sport Business and Management)

Professional Football Club Management: Leadership for Commercial Success