PEARSON EDUCATION Principles of Microeconomics with Companion Web Access Card Package

For the 1-semester freshman/sophomore course in Principles of Microeconomics. These two highly-respected economists and educators have revised this best-selling book to include more current, modern topics and events while maintaining its hallmark features. Hallmark features include: the authors use three levels of explanation: “Stories, Graphs, and Equations” to make economic concepts accessible and relevant to students with various learning styles (verbal, visual, and numerical); unified and logical structure that carefully reveals the workings of the economy; unparalleled supplements package, the text supports both the instructor and the student through this first, often challenging, economics course. If you want to teach with a principles text that brings out economic applications through real-world examples and news analysis articles then be sure to review Case and Fair's Principles of Economics 7/e. If you would like to complete perfect competition before moving on to imperfect competition, take a look at Case and Fair's coverage in Chapters 5-10 and then 12-16. When covering Comparative Advantage, if you prefer a brief introduction early in the course with in-depth analysis later, peruse Chapter 2 and then Section V of Case and Fair with it extensive Global coverage, as well. If you have looked at or used Case/Fair in the past, but wished it had more modern coverage, be sure to check out the expanded game theory coverage in Chapter 13, a new Chapter (16) on Public Finance, and early coverage of Consumer and Producer Surplus in Chapter 4. If you like to deliver instruction on technical topics such as cost curves, isoquants, and/or indifference curves, be sure to examine Case and Fair's coverage of these topics in Chapters 7, 6, and the Appendix to Chapter 5, respectively.