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Academic Press Strategic Industry-University Partnerships: Success-Factors from Innovative Companies

Name: Strategic Industry-University Partnerships: Success-Factors from Innovative Companies
Brand: Academic Press
Price: 54.99 GBP
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Reference & Education

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Description

Strategic Industry-University Partnerships: Success-Factors from Innovative Companies unveils insights of experts from leading companies on managing partnerships with universities. Industry-university partnerships have proved vital to innovation, and although these partnerships can be challenging, careful choices and wise management around five success-factors leads to a systematic approach that unlocks value for both parties. University assessments of these partnerships have been widely described, but industry perspectives are less well understood. This volume captures observations of leading international corporations without omitting university views. It can serve all partners in alliances as a guide to strengthening their organizations. Unveils insights of experts from BMW, DuPont, Ferrovial, IBM, Novo Nordisk, Rolls-Royce, Schlumberger, and Siemens Presents the key challenges of university-industry collaboration and how world-leading companies tackle them Describes the success-factors for working with universities, such as selecting focus areas, university partners and collaboration formats in a systematic way and having the right organizational support and evaluation criteria

Product Specifications

Brand: Academic Press
Format: paperback
ASIN: 0128109890
Category: Books > Subjects > Business, Finance & Law > Reference & Education
Domain: Amazon UK
Release Date: 12 June 2018
Listed Since: 02 August 2017

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Academic Press Strategic Industry-University Partnerships: Success-Factors from Innovative Companies

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