£64.59

Wiley Business Ethics: Mistakes and Successes - Robert Hartley

Name: Wiley Business Ethics: Mistakes and Successes - Robert Hartley
Brand: Wiley
Price: 64.59 GBP
Availability: InStock

Business & Economic History

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Description

In a modern business climate, companies must stay alert to practices that trigger criticism or public scandals. With investigative reporters, lawyers, and government agencies constantly watching, understanding past failures is a vital tool for any professional. This book provides an inside look at some of the most significant mistakes in recent history. Written by Robert Hartley, author of the well-known Marketing and Management Mistakes and Successes series, this work brings readers face-to-face with major industry players. You will examine the temptations and crises that lead to ethical breakdowns, allowing you to think about how these situations could have been avoided. Beyond just identifying errors, the text encourages you to consider how resolutions could have been handled more effectively. This resource is an essential read for those interested in business and economic history. By studying these real-world lessons, you gain a deeper understanding of the risks involved in high-stakes decision making and the importance of maintaining ethical standards in a competitive environment.

Key Features

Gain an inside look at the biggest mistakes of recent history to understand how corporate crises unfold.

Analyze major industry players and the specific temptations and crises that lead to ethical failures.

Evaluate potential solutions by pondering how past mistakes might have been avoided or better resolved.

Learn from the expertise of Robert Hartley, author of the popular Marketing and Management series.

Develop a stronger understanding of the risks posed by investigative reporters and government agencies.

Product Specifications

Brand: Wiley
Format: paperback
ASIN: 0471663735
Category: Books > Subjects > Business, Finance & Law > Biographies & Histories > Business & Economic History
Domain: Amazon UK
Release Date: 20 September 2004
Listed Since: 18 October 2006

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Wiley Business Ethics: Mistakes and Successes - Robert Hartley

It has never been this cheap. We have no record of a lower price.

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