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£137.61
Springer - Let's Get Engaged! AMS Annual Conference Proceedings
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Description
Key Features
Official AMS Conference Proceedings - Access the documented research and presentations from the 2014 Academy of Marketing Science Annual Conference.
Global Marketing Insights - Benefit from perspectives shared by international delegates and experts in the field of marketing science.
Academic and Professional Resource - Provides a deep archive of volumes that reflect the historical and modern evolution of marketing theory.
Comprehensive Research Archive - Part of a dedicated series designed to track the progress of marketing research and practice over time.
Focus on the Engagement Era - Specifically addresses the transition into new marketing engagement models and scientific phenomena.
Product Specifications
- Brand
- Springer
- Format
- hardcover
- ASIN
- 3319118145
- Domain
- Amazon UK
- Release Date
- 13 December 2015
- Listed Since
- 28 August 2014
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