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£100.00
Springer Artificial Neural Networks and SEM Marketing Book
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Description
Key Features
Focuses on the application of artificial neural networks within marketing research environments.
Covers structural equation modeling techniques specifically for consumer research studies.
Published by Springer to ensure academic and professional quality for researchers.
Provides specialized knowledge for experts in brands and corporate identity.
Designed for advanced study in business, finance, and law marketing sectors.
Product Specifications
- Brand
- Springer
- Format
- paperback
- ASIN
- 9811965110
- Domain
- Amazon UK
- Release Date
- 21 November 2023
- Listed Since
- 25 October 2023
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