£268.24

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South-Western Business Communication: Process & Product 11e

Amazon

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£268.24 £254.82 £260.19 £265.55 £270.92 £276.28 £281.65 24 July 2026 12 August 2026 01 September 2026 21 September 2026 11 October 2026
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Description

Master the essential skills needed for today's workplace with Guffey/Loewy's Business Communication: Process and Product, 11th Edition. This best-selling textbook focuses on the practical abilities employers value most, such as professional writing, effective speaking, and presentation skills. It also addresses the importance of critical thinking and teamwork in a modern business environment. Beyond core communication, this edition includes two dedicated employment chapters. These sections provide students with current advice for job searching, navigating a competitive labor market, and succeeding in interviews. The content is built on extensive research into the latest technologies and best practices, supplemented by interviews with real-world business practitioners. To help reinforce learning, the text integrates with MindTap assignments and resources. These tools are designed to strengthen the concepts covered in the book, ensuring students can apply their knowledge to real-world professional scenarios. This edition serves as a comprehensive guide for anyone looking to build a strong professional foundation.

Key Features

Develop core professional skills including writing, speaking, and presentation techniques valued by modern employers.

Build essential soft skills such as critical thinking and teamwork to succeed in diverse business environments.

Prepare for the job market with specialized chapters covering job searching and successful interviewing strategies.

Learn from research-based content derived from business practitioner interviews and the latest industry technologies.

Reinforce learning through MindTap assignments and resources designed to strengthen key concepts and skills.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
11 March 2024
Listed Since
30 October 2023

Barcode

No barcode data available

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