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Routledge Youth Culture and the Media: Global Perspectives

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Description

Explore the deep connections between international youth cultures and the evolution of global media and communication. This lively introduction from Routledge traces the history of youth engagement, moving from 1950s drive-ins and jukeboxes to the era of contemporary social media. Readers will gain insights into how young people have become a distinct media market and how they relate to modern consumerism, marketing, and digital technologies. The text examines modern youth cultures within their specific social, economic, and political contexts. Each chapter provides analysis of media representations of youth and explores ongoing debates regarding the effects of media on young audiences.

Key Features

This Routledge publication charts the development of global media and its connection to international youth cultures.

The text covers a wide historical range from 1950s jukeboxes and drive-ins to modern social media platforms.

Readers can examine the relationship between young people and modern consumerism, marketing, and digital technologies.

Each chapter provides detailed analysis of media representations of youth and the effects of media on young audiences.

The book explores modern youth cultures through their specific social, economic, and political contexts.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
01 October 2016
Listed Since
15 April 2015

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