£136.27

Routledge - Unlocking Strategic Innovation Book

Name: Routledge - Unlocking Strategic Innovation Book
Brand: Routledge
Price: 127.67 GBP
Availability: InStock

Anthropology & Sociology

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Description

Navigate the complexities of the modern business world with Unlocking Strategic Innovation: Competitive Success in a Disruptive Environment. Published by Routledge, this book offers a fresh look at how companies can maintain a competitive edge within a digital and globalized landscape. Readers will learn about the Four Rs of Competitive Success, an integrative framework designed to help firms manage the core pillars of global strategy. The text examines how resources and capabilities, technology and innovation, internationalization, and location work together to drive success. By exploring the interaction between these drivers, the book provides a clear perspective on succeeding in a world shaped by rapid digitization and global connectivity. It is a valuable resource for understanding how to build and sustain advantage in an era of constant change.

Key Features

Introduces the Four Rs of Competitive Success framework to help firms navigate disruptive business environments.

Covers the four core pillars of global strategy: resources, technology, internationalization, and location.

Explains how to manage technology and innovation through the concept of recombination.

Provides insights into international markets and the importance of reach in a globalized economy.

Analyzes the impact of both physical and virtual locations on business success.

Examines the connection between digital transformation and competitive advantage.

Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 0367322498
Category: Books > Subjects > Biography > Medical, Legal & Social Sciences > Anthropology & Sociology
Domain: Amazon UK
Release Date: 15 March 2021
Listed Since: 30 September 2020

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Routledge - Unlocking Strategic Innovation Book

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