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£136.27
Routledge - Unlocking Strategic Innovation Book
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Description
Key Features
Introduces the Four Rs of Competitive Success framework to help firms navigate disruptive business environments.
Covers the four core pillars of global strategy: resources, technology, internationalization, and location.
Explains how to manage technology and innovation through the concept of recombination.
Provides insights into international markets and the importance of reach in a globalized economy.
Analyzes the impact of both physical and virtual locations on business success.
Examines the connection between digital transformation and competitive advantage.
Product Specifications
- Brand
- Routledge
- Format
- hardcover
- ASIN
- 0367322498
- Domain
- Amazon UK
- Release Date
- 15 March 2021
- Listed Since
- 30 September 2020
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