£147.23

Routledge Translation and Web Localization - Routledge Guide

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Description

Translation and Web Localization is a comprehensive academic resource that explores the cognitive, textual, communicative and technological dimensions of adapting interactive web content for diverse sociolinguistic audiences. This Routledge publication provides an in-depth overview of this emerging field, covering key theoretical and practical approaches rather than offering a step-by-step manual. The book examines fundamental topics including the definition of localization, how the localization process develops, what constitutes a text within this context, and digital genre considerations. Ideal for students, professionals and academics studying web development, digital communication and applied linguistics, this guide bridges the gap between translation theory and real-world web localization practice.

Key Features

Routledge publication offering comprehensive coverage of web localization as a cognitive, textual, communicative and technological process for diverse audiences.

Explores key theoretical and practical approaches to translation and web localization rather than functioning as a step-by-step procedural guide.

Examines the often controversial definition of localization and how the localization process develops across interactive web texts.

Addresses digital genre considerations and textual analysis relevant to web content adaptation and cross-cultural communication.

Suitable for students, academics and professionals in web development, translation studies and digital communication fields.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
18 June 2013
Listed Since
24 June 2012

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