£125.48

Routledge - The Fundamentals of Event Design Textbook

Name: Routledge - The Fundamentals of Event Design Textbook
Brand: Routledge
Price: 117.22 GBP
Availability: InStock

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Most common price: £128 (51 days, 63.7%)

Price range: £117 - £128

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Description

The Fundamentals of Event Design by Routledge offers a new way to look at event design and production. This textbook explores how event design connects with visitor experiences, including interactivity, motivation, and sensory stimuli. It provides a deep look at how co-creative participation affects the attendee journey. Organized around the main phases of event design, the book covers essential areas like event concepting, atmospherics, and the use of interactive technologies. Readers will learn about project management, team leadership, creative marketing, and sustainable production methods. This resource is designed to help professionals and students understand the concepts of authenticity and creativity within the modern event landscape.

Key Features

Explores visitor experiences through the lens of motivation, sensory stimuli, and interactivity.

Covers all major phases of event design from initial concepting to final production.

Provides guidance on project management and effective team leadership for event professionals.

Includes details on creative marketing and the application of interactive technologies.

Addresses important industry topics such as sustainable production and event atmospherics.

Examines the role of authenticity and creativity in modern event design processes.

Product Specifications

Brand: Routledge
Format: Hardcover
ASIN: 0815350910
Category: Books > Subjects > Business, Finance & Law > Management > Change Management
Domain: Amazon UK
Release Date: 16 December 2019
Listed Since: 02 September 2019

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Routledge - The Fundamentals of Event Design Textbook

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