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Routledge The Beijing Olympics: China's Soft and Hard Power Strategy

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Description

Explore how the 2008 Beijing Olympic Games functioned as a showcase of China's growing influence in global politics through both soft and hard power projection. This Routledge publication examines the spectacular ceremonies and technological achievements that conveyed messages of Chinese ambition to a worldwide audience, marking a shift in international strategy comparable to the Ming dynasty era. The book analyses how the Beijing Olympics represented more than a sporting event, serving instead as a deliberate demonstration of China's regional and international aspirations. Part of the Sport in Global Society: Historical Perspectives series, this work provides critical insights into how major sporting events can be weaponised as instruments of national policy and geopolitical influence in contemporary world affairs.

Key Features

Routledge publication examining the 2008 Beijing Olympics as a geopolitical strategy and message of Chinese power.

Part of the Sport in Global Society: Historical Perspectives series, offering historical context for understanding Olympic politics.

Analyses soft power and hard power dimensions of China's Olympic showcase and its global implications.

Explores how the Beijing ceremonies conveyed Chinese ambitions to international audiences beyond the stadium.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
07 October 2010
Listed Since
16 April 2010

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