£153.54

Routledge Television and New Media: Must-Click TV Book

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£153.54 £143.70 £145.84 £147.99 £150.14 £152.29 £154.44 19 March 2026 28 March 2026 06 April 2026 15 April 2026 25 April 2026

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Description

Explore the changing landscape of modern broadcasting with Television and New Media: Must-Click TV by Routledge. As viewers move from traditional sets to computers, phones, and mobile devices, the way we consume content has fundamentally shifted. This book provides a deep look at how television is now as much online as it is on air. Readers will learn how new media technologies have changed production, scheduling, distribution, and how audiences receive programs. By looking at specific examples like Lost, 24, and Heroes, the text explains the evolution of programming. It details how nearly every TV series has transformed into a franchise, where on-air, online, and mobile elements are developed at the same time to create a single, connected experience.

Key Features

Examines how mobile devices and computers have changed how we watch television compared to traditional broadcast methods.

Analyzes the impact of new media technologies on television production, scheduling, and distribution practices.

Uses real-world examples such as Lost, 24, and Heroes to illustrate shifts in contemporary broadcasting.

Explains the transition of television series into multi-platform franchises that include online and mobile elements.

Provides insight into how modern programming is created simultaneously for both on-air and digital platforms.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
30 August 2010
Listed Since
12 June 2009

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