£140.69

Routledge Rural Revival? Place Marketing and Regional Migration

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Description

Explore the complex challenges of repopulating declining rural and regional areas in Australia. This book from the Perspectives on Rural Policy and Planning series examines how specific organizations can help combat stagnation and urban migration. Through a detailed look at the 'Country Week' program, the text investigates how place-marketing strategies can be used to stimulate growth in regional communities. While the issue of rural decline is a shared problem across Europe and North America, the Australian experience provides a unique look at innovative approaches. Readers will gain insight into how these strategies work to reverse migration trends and support regional development. This text is an essential resource for those studying social sciences, anthropology, and rural policy, offering a deep look at the methods used to revitalize local areas through strategic marketing and community planning.

Key Features

Analyzes the problem of declining and stagnating regional areas in Australia.

Examines the role of the 'Country Week' organization in stimulating regional repopulation.

Provides insight into place-marketing strategies designed to challenge urban migration.

Offers a comparative perspective on rural decline issues faced in Europe and North America.

Part of the Perspectives on Rural Policy and Planning series by Routledge.

Explores innovative approaches to managing regional migration and rural development.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
28 April 2011
Listed Since
13 December 2010

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