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£205.87
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£206 today · previous high £206 · all-time low £180
Routledge Persuasion: Social Influence and Compliance Gaining - Routledge
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Price Distribution
Price distribution over 89 days • 3 price levels
Price Analysis
Most common price: £180 (38 days, 42.7%)
Price range: £180 - £206
Price levels: 3 different prices over 89 days
Description
Key Features
Routledge publishes this comprehensive guide to social influence and persuasion principles applicable across marketing, sales, and business communication.
The book covers psychological mechanisms of compliance gaining, helping readers understand why people respond to persuasive messages and influence attempts.
Ideal for marketing professionals and advertisers seeking to develop more effective campaigns grounded in persuasion science and social influence theory.
Provides practical strategies and frameworks for applying persuasion techniques in real-world business contexts including negotiation, sales, and customer engagement.
Combines theoretical research with actionable insights that business leaders can implement to improve messaging effectiveness and decision-making outcomes.
Product Specifications
- Brand
- Routledge
- Format
- hardcover
- ASIN
- 1032819723
- Domain
- Amazon UK
- Release Date
- 27 February 2026
- Listed Since
- 18 September 2025
Barcode
No barcode data available
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