£168.50

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£169 today · previous high £169 · all-time low £137

Routledge Nonprofit and Business Sector Collaboration Book

Amazon

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£168.50 £133.64 £141.25 £148.85 £156.46 £164.06 £171.67 31 July 2026 16 August 2026 01 September 2026 17 September 2026 03 October 2026
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Description

Explore the evolving landscape of corporate-nonprofit partnerships with this Routledge publication. As businesses move beyond simple donations to engage in social enterprises, cause-related marketing, and sponsorships, understanding these connections becomes essential for success. This book provides a deep look into how cooperation between the business and nonprofit sectors has grown over the last decade. Business managers looking to support worthy causes and nonprofit administrators seeking corporate partners can learn how to increase visibility and reach new consumer groups. Top researchers examine the how, why, and when of these dealings, helping readers reap the benefits of collaboration while avoiding common pitfalls in these professional relationships.

Key Features

This Routledge book examines social enterprises, cause-related marketing, and sponsorships.

Learn how businesses and nonprofit organizations can increase visibility and reach new consumer groups through cooperation.

Top researchers explore the how, why, and when of corporate-nonprofit dealings to help managers avoid hidden pitfalls.

The text provides guidance for business managers considering supporting causes and nonprofit administrators seeking corporate partners.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
26 March 2003
Listed Since
30 December 2006

Barcode

No barcode data available

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