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£151.23
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£151 today · previous high £151 · all-time low £141
Routledge New Theories of the Multinational Enterprise - Routledge
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Price distribution over 64 days • 2 price levels
Price Analysis
Most common price: £151 (40 days, 62.5%)
Price range: £141 - £151
Price levels: 2 different prices over 64 days
Description
Key Features
Explores internalization theory as the foundational framework for understanding multinational enterprise structure and strategy.
Evaluates alternative approaches including licensing agreements, joint ventures, and contractual arrangements for international business expansion.
Provides practical industry applications across hotel, fish, food, and banking sectors with real-world case examples.
Applies theoretical concepts to regional office location decisions and international strategies for Canada, Japan, Yugoslavia, UK, and USA.
Compiled by noted authorities in the field offering comprehensive perspectives on contemporary multinational business theory.
Product Specifications
- Brand
- Routledge
- Format
- hardcover
- ASIN
- 0415657725
- Domain
- Amazon UK
- Release Date
- 27 November 2012
- Listed Since
- 21 June 2012
Barcode
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