£124.88

Routledge Navigating Brand Activism - Management Science Book

Name: Routledge Navigating Brand Activism - Management Science Book
Brand: Routledge
Price: 129.99 GBP
Availability: InStock

Management Science

Price History & Forecast

Last 86 days • 86 data points (No recent data available)

Historical

Generating forecast...

Price Distribution

Price distribution over 86 days • 2 price levels

Days at Price

Current Price

Price Analysis

Most common price: £125 (62 days, 72.1%)

Price range: £125 - £130

Price levels: 2 different prices over 86 days

Description

Explore the complex landscape of modern business with Navigating Brand Activism by Routledge. This book provides essential insights for professionals studying management science and the evolving role of brands in social and political contexts. As consumer expectations shift, understanding how organizations respond to social movements becomes a vital part of business strategy. Designed for students, academics, and industry leaders, this text covers the theoretical and practical aspects of how brands interact with societal issues. It offers a structured approach to understanding the management challenges that arise when companies take a stand. Whether you are researching management science or looking to understand the impact of activism on corporate identity, this Routledge publication serves as a foundational resource for your studies and professional development.

Key Features

Published by Routledge, a leading name in academic and professional literature.

Focuses on management science to provide a structured approach to brand strategy.

Ideal for students and professionals studying business, finance, and law.

Provides a deep look into how brands navigate social and political landscapes.

Serves as a comprehensive resource for understanding modern management challenges.

Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 1032974311
Category: Books > Subjects > Business, Finance & Law > Management > Management Science
Domain: Amazon UK
Release Date: 29 July 2025
Listed Since: 31 January 2025

Barcode

No barcode data available

Routledge Navigating Brand Activism - Management Science Book

Price History & Forecast

Price Distribution

Price Analysis

Description

Key Features

Product Specifications

Barcode

Similar Products You Might Like

Routledge - The Company and the Activist: Going Beyond PR

The Routledge Companion to Contemporary Brand Management (Routledge Companions in Marketing, Advertising and Communication)

Creating Responsible and Inclusive Fashion Brand Narratives: Theory and Practice

Routledge - From Epic Tales to Digital Trails Book

Strategic Brand Management: Surviving the Competitive Environment

Routledge Engaging in Narrative Inquiry - Academic Book

The Routledge Companion to Corporate Branding (Routledge Companions in Marketing, Advertising and Communication)

Routledge Social Movements and Protest Politics - Book

Routledge Book Production - History of Books Text

The Righteous Brand: Consumer Brand Relationships in a Polarized World

Strategic Brand Storytelling: Leveraging Narrative for Competitive Value Creation

Routledge - #MeToo: A Rhetorical Zeitgeist Book

Social Innovation Journalism

Strategic Brand Licensing: Building Brand Value through Enduring Partnerships

Routledge Strategic Brand Design - Brand Identity Book

Routledge - The Brand and Its History Book

Feminist Activism and Platform Politics

Routledge - Social Media Marketing for Book Publishers

Routledge Influencer Marketing: Brand Communities and Engagement

Routledge Sustainable Energy Branding: Helping to Save the Planet

Managing the Authenticity of Narrative Brands: Understanding Consumers, Fans and Audiences

Routledge - Building the Athlete Brand: A Practical Handbook

Judicial Activism in an Age of Populism

Routledge - Strategic Social Media as Activism Book