£131.75

Routledge Internet Video Culture in China - Academic Book

Name: Routledge Internet Video Culture in China - Academic Book
Brand: Routledge
Price: 122.61 GBP
Availability: InStock

Anthropology & Sociology

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Description

Explore the complex world of digital media with Internet Video Culture in China: YouTube, Youku, and the Space in Between. This scholarly work from the Routledge Contemporary China Series provides a deep look into how video content shapes identity and connection across the People's Republic of China, Taiwan, Hong Kong, and the United States. By examining streaming platforms like YouTube, Todou, and Youku, the text helps readers understand the cultural similarities and differences between English and Chinese-speaking audiences. The research uses a mix of content analysis, commentary, and ethnographic interviews to provide a well-rounded view of the digital landscape. From analyzing Michael Jackson musical mash-ups to studying broader social trends, this book offers essential insights for students and researchers interested in media studies, sociology, and contemporary Chinese culture.

Key Features

Comparative analysis of video platforms including YouTube, Youku, and Todou to understand global and local digital trends.

Cross-cultural research covering the People's Republic of China, Taiwan, Hong Kong, and the United States.

Diverse research methods using ethnographic interviews and interpretative content analysis for academic depth.

In-depth study of how video content influences both English and Chinese-speaking viewers.

Part of the respected Routledge Contemporary China Series for specialized academic study.

Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 0367201674
Category: Books > Subjects > Biography > Medical, Legal & Social Sciences > Anthropology & Sociology
Domain: Amazon UK
Release Date: 30 April 2019
Listed Since: 14 January 2019

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Routledge Internet Video Culture in China - Academic Book

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