£127.67

Routledge Inside MTV - Music Broadcasting History Book

Name: Routledge Inside MTV - Music Broadcasting History Book
Brand: Routledge
Price: 127.67 GBP
Availability: InStock

Decorative Arts & Design

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Description

Explore the massive impact of music television with Inside MTV by Routledge. This book examines how MTV became the third major breakthrough in music broadcasting, following the eras of Top Forty radio and progressive rock. It provides a deep look into the period when MTV helped revive the music industry after the challenges of 1979. Readers will learn about the evolution of cablecasting and the development of networks like MTV, VH-1, and WASEC. The text covers the competitive landscape of the industry, including the strategies and personalities that shaped the era. It is an essential resource for understanding how these networks changed the face of contemporary film, fashion, and radio. Whether you are interested in media history or the cultural shifts of the late 20th century, this book offers a clear look at the contents and promotions that defined a generation of broadcasting.

Key Features

Examines the history of music broadcasting from Top Forty radio to the rise of MTV.

Provides a detailed look at the evolution of cablecasting and networks like VH-1 and WASEC.

Analyzes the strategies and personalities that shaped the music television industry.

Explores the connection between music broadcasting and changes in film, fashion, and radio.

Offers insight into how MTV helped the music industry recover from the late 1970s.

Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 113852610X
Category: Books > Subjects > Arts & Photography > Decorative Arts & Design
Domain: Amazon UK
Release Date: 06 October 2017
Listed Since: 08 December 2017

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Routledge Inside MTV - Music Broadcasting History Book

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