£131.92

Routledge Industrial Tourism: Opportunities for City and Enterprise

Name: Routledge Industrial Tourism: Opportunities for City and Enterprise
Brand: Routledge
Price: 131.92 GBP
Availability: InStock

Anthropology & Sociology

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Description

Explore the growing potential of industrial tourism through this expert analysis from the European Institute for Comparative Urban Research. This book examines how individual firms can generate income and use public access as a management tool to benefit both their own operations and their local regions. By opening factory doors to the public, companies create new connections with their communities. This text investigates how to organize these opportunities so that both the city and the enterprise can succeed together. It provides a practical look at how urban areas and private companies can work in tandem to develop sustainable tourism models. Using diverse case studies from Wolfsburg, Cologne, Pays de la Loire, Turin, Shanghai, and Rotterdam, the book offers real-world evidence of successful development. Readers will find specific recommendations designed for cities and companies that have ambitions in this field, making it an essential resource for urban planners, business managers, and researchers in the social sciences.

Key Features

Analyzes industrial tourism as a tool for income generation and management for individual firms.

Examines how opening enterprise doors can benefit local regions and urban development.

Includes detailed case studies from Wolfsburg, Cologne, Pays de la Loire, Turin, Shanghai, and Rotterdam.

Provides practical recommendations for cities and companies looking to expand into industrial tourism.

Offers insights into the coordination required between urban centers and private enterprises.

Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 1409402207
Category: Books > Subjects > Biography > Medical, Legal & Social Sciences > Anthropology & Sociology
Domain: Amazon UK
Release Date: 28 June 2010
Listed Since: 15 March 2010

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Routledge Industrial Tourism: Opportunities for City and Enterprise

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