£136.27

Routledge - From Satellite to Single Market Book

Name: Routledge - From Satellite to Single Market Book
Brand: Routledge
Price: 128.6 GBP
Availability: InStock

Performing Arts

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Description

Explore the evolution of European media in From Satellite to Single Market. Written by Richard Collins, this Routledge research text examines how public service television helped build a pan-European cultural identity through new communication technologies. This book provides a detailed look at the rise of the public service satellite television network. Backed by the European Union, this network changed the landscape of media consumption. The study tracks the progression from these early satellite developments to the eventual alliance with Rupert Murdoch's commercial Sky network. Through extensive primary research, direct interviews with key participants, and deep analysis of major European programs, this work offers a clear view of how technology and policy shaped the television market. It is an essential resource for those studying media history, cultural studies, and the intersection of technology and public service broadcasting in Europe.

Key Features

Based on extensive primary research including direct interviews with industry participants.

Analyzes key European television programs to understand their impact on culture.

Documents the historical growth of the EU-backed public service satellite network.

Traces the media landscape shift toward the alliance with Rupert Murdoch's Sky network.

Provides academic insights into the role of television in building European identity.

Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 041517970X
Category: Books > Subjects > Arts & Photography > Performing Arts
Domain: Amazon UK
Release Date: 24 September 1998
Listed Since: 09 February 2007

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Routledge - From Satellite to Single Market Book

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